Is the “gamer” phrase alienating the minority audiences of games?

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It is not too long ago people identified themselves as gamers, fully knowing exactly what this word ment. The stereotypical gamer was a person who would spend ours on end playing games, and enjoying particularly difficult, brain-shattering challenges. (Juul, 2010) But more importantly: The gamer identity came with a community.
In resent years, however, with the rise of the app stores, smart phones, and the possibility to download and distribute games in a matter of minutes: Everyone is a gamer, from commuters to kids. So is the old “gamer” stereotype still relevant?

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